Listen for Good is a grant initiative dedicated to building the practice of listening to the people we seek to help. We invite nonprofits and funders to join us in exploring a simple but systematic and rigorous way of getting feedback from the people we ultimately hope are benefiting from foundation funding and the services and products that funding supports. We want to explore new and different ways to engage with the perspectives, experiences and ideas shared through high quality feedback loops. As such, Listen for Good is focused on broadly applying the Net Promoter System℠ (NPS®), which has been used widely in customer feedback circles, to the nonprofit beneficiary context.

To date, Listen for Good, along with twenty-eight nominating co-funders, has provided grants to 46 nonprofits for the purpose of building high quality feedback loops.

The window for accepting Listen for Good grant proposals is now closed. Click below to see our grant recipients.


How Organizations Participate

In order to engage more funders in supporting beneficiary feedback efforts and using the data to inform their work, Listen for Good is structured as a co-funding engagement. To participate in Listen for Good, a nonprofit must be nominated by one of its existing funders. If the nonprofit(s) a funder nominates is selected to participate in Listen for Good, the nominating funder will contribute $20,000 of the $60,000 grant total for each nonprofit selected.

We accepted proposals from funder-nominated nonprofits on a rolling basis to participate in Listen for Good. We had three proposal deadlines and offered informational webinars before each proposal deadline to answer applicants’ questions. Participation in these webinars was optional and did not influence funding decisions.

There is a lot more information in the Request for Proposal document and the Frequently Asked Questions (FAQs) document posted below in Proposal and Related Documents including details about how we define beneficiaries and high quality feedback loops, the Net Promoter System (NPS), and the specific grant criteria and details.

* Grantees that are nominated by Shared Insight Core Funders are fully funded by the core funder, and will be in addition to the 50 available grants.


Purpose of Listen for Good

With the Listen for Good initiative, Fund for Shared Insight aims to:

  • Support diverse "customer-facing" nonprofits to either initiate or improve their practice of systematically collecting and using feedback from the people they seek to help. By diverse, we mean nonprofits of many budget sizes, work/issue areas on which they focus, and geographies.
  • Accelerate the building of infrastructure needed for strong beneficiary feedback loops in the social sector, including the technology, analytics, reporting, and access to tools and benchmarks.
  • Experiment and learn about applying/adapting the Net Promoter System (NPS®) to the beneficiary feedback context – including determining what questions "work" for organizations and beginning to build out benchmarks in key "verticals" or issue areas (e.g. food banks, housing, employment training, financial security programs, etc.).
  • Engage more funders in supporting, using and valuing beneficiary feedback by structuring Listen for Good as a co-funding/matching grant opportunity.
  • Capture and share lessons learned with grantees, co-funders and the field to positively catalyze the feedback movement and inform the work going forward.


Proposal Deadlines

Round One: Friday, October 23, 2015 at 11:59pm Pacific – up to 50 grants available
Grantees were notified of selection on Friday, December 4, 2015. See Round 1 Grants

Round Two: Friday, January 29, 2016 at 11:59pm Pacific - up to 33 grants available
Grantees were notified of selection on Friday, March 25, 2016. See Round 2 Grants

Round Three: Friday, April 29, 2016 at 11:59pm Pacific - minimum 22 grants available
Grantees will be notified of selection by Friday, June 24, 2016.

Proposal and Related Documents

  • Request for Proposals (RFP) for Funder-Nominated Nonprofit Organizations - Updated 2/29/16 (doc | pdf)
  • Project Budget Template (xls)
  • Frequently Asked Questions (FAQs) – for Nonprofits – Updated 4/20/16 (docpdf)
  • Frequently Asked Questions (FAQs) – for Funders – Updated 3/18/16 (doc | pdf)
  • Reporting Requirements for Listen for Good grant (doc | pdf)


Articles and Resources


How to Learn More

Download our two page overview (pdf)

Contact Us with your feedback or questions

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